Intelligent customer acquisition and retention

While some service providers' call centre and retail staff flounder helplessly with vast spreadsheets and out-of-date competitor information, staff in CInergy's clients can achieve higher levels of retention and acquisition using Accelerated Intelligence™ (AI™) - the service that puts the power of current market knowledge in the hands of the people who need it most.

CInergy AI™ is a hosted, web-based system that improves customer retention and acquisition for any business that sells its products or services through call centres or retail outlets by providing customer-facing staff with 'on-demand' competitive analysis.

The system gathers and integrates competitive intelligence from a wide range of sources and delivers them directly to front line staff - within hours - providing detailed information 'on-demand' that enables them to retain and attract more of the customers that they deal with. CInergy AI™ also provides call centre staff with scripts which enable them to prove to customers 'why we're better' and includes a real-time interaction with customers which enable sales staff to share information about their chosen product before they end the phone call or leave the store.

CInergy AI™ collates and delivers intelligence on competitors' products, pricing and promotions and allows users to position their best offers against those in the market. The result is that CInergy AI™ enables organisations to:

• Significantly improve customer retention through 'on-demand' comparisons with competitors' offerings
• Improve the number of sales calls they close and convert to win and retain more customers - particularly when accounts are at risk of termination
• Reduce 'cost-of-save' and 'cost-of-sale' by cutting call handling time and discretionary sales and retention expenditure
• Build stronger, more personal relationships with customers by instilling trust and confidence in their knowledge of the market
• Improve levels of customer satisfaction by offering customers the right deal every time, in a single conversation

CInergy AI™ is a scalable service, hosted in a Tier 1 data centre, and can be implemented without disruption to management or IT systems. The service offers significant reductions in the time spent on the collection, storage, dissemination and analysis of market and competitor information.

CInergy AI™ is already used to support thousands of customer calls every day.

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